AMOR umbrella and her founder Niurka (a veteran) are dedicated to empowering other veterans to start businesses and gain more visibility in 30 days or less!

Sign up today to receive updates on upcoming episodes, our weekly newsletter, event information and so much more!

What We Offer

The over arching umbrella is focused on our military families.

  • Understanding that assistance can take many forms.
  • Our key areas of focus are:
  • Entrepreneurship 
  • Education  
  • Experiences 
  • Empowerment 

What We Believe

  • We Believe in the Family Approach.
    We Believe in helping all Veterans, Military Spouses, Parents and Children.
    We Believe in Working together as “One-Unit” and Supporting each other as “One Family”
  • We Believe in serving the military community everywhere.



Niurka offers live courses and Transformative experiences. It is the fastest and most powerful way to integrate knowledge and skills so you can start taking inspired action in your life and unlock your infinite potential with Niurka as your mentor and guide. Ignite your motivation to create the business and life that you deserve.

Niurka Castaneda Coaching

Niurka is a business coach who focuses on veteran brand visibility through exposure on radio stations, tv shows, guest speaking engagements, and more. She effectively equips and empowers every client to start and grow their business through powerful coaching services. Have a great message the world needs to hear, but unsure of how to reach the right audience? Niurka’s coaching is perfect for you!

Amor Umbrella Tv Show

Amor Umbrella tv show spotlights organizations and individuals assisting the Military-veteran communities across the USA and beyond that are doing extraordinary things to give back to these communities.

Founders Time Podcast

Founder’s Time Podcast tells the stories and shares the wisdom of American business owners & veterans. This podcast is a great opportunity to meet America’s heroes and hear their stories of humor, heartbreak, and triumph. It is also a great resource for business tips & advice from successful business owners across the nation, including Niurka. 

Books & Video Courses

Niurka offers Business Book & Video Courses and other resources which will help you start and scale a successful business.


Amor Umbrella is a business that was born from a heart to make a difference in the lives of America’s brave veterans.  Amor Umbrella donates 10% of annual profits to impactful veteran initiatives. Every purchase you make benefits not only the recipient of your gift, but the brave heroes who have served our country. 

Upcoming Events

Business & Art Infusion Davie, Fl

We invite you to join our upcoming IN PERSON EDITION taking place at the Sunshine State ☀️, Spring 2023 in Davie, FL. Heart-Centered❤️ between Broward & Miami County to continue Our Mission of Making The World a Better Place.
Bring Your Brilliance, Fabulous, and Talented Self and be part of this Transformational Experience.
We want you to partake in this EXTRAVAGANZA!!!
Take Action 🎬, Get Ready, Pack Your Suitcase 🧳 , Grab Your Tickets 🎫 & Sunglasses 🕶️ because:
The Future is Bright!!!

My Talks & Workshops

My recent conference talks

Play Video
Play Video

What do people say?

Testimonials from the folks who changed their lives – for better.




Our Partners

Download Our App Now!

Available on App Store & Google Play